“Ugliness does not sell.”— Raymond Loewy
*What is ‘good design’?
Sure, good design is aesthetically pleasing, but it’s also functional, honest and user-oriented. Good design solves problems, without you realising it.
Good design is, above all, personal, meaning it has personality. Don’t we use characters in typography?
Every brand, every product has its own personality; good design highlights it.
That’s why your project will be different from everyone else’s; it will be a made-to-measure service.